In 90 days, an integrated Technical SEO + AEO + GEO push grew this digital marketing agency’s active users +182% and key events +687.5% in GA4 — while AI assistants including ChatGPT began sending engaged visitors who averaged over 13 minutes on site. Broader search discovery (impressions +462%) sat underneath it all.
This digital marketing agency already had relevant service pages and some Google visibility, but none of it was translating into AI-driven discovery. The site wasn't structured clearly enough for AI systems to interpret what the agency offered — or when it should be recommended.
We started with the signals that decide whether AI systems can interpret a business at all. Intelitune clarified the entity layer, strengthened the site's machine-readable relevance, and rebuilt the structural foundation that recommendation and citation depend on — so search engines and AI models could understand who the agency was and when to surface it.
Next, we aligned the agency's pages to the commercial-intent prompts and searches its buyers actually use — tightening service-page positioning, sharpening answer-ready copy, and structuring the site so AI systems could confidently connect the brand to its highest-value category queries.
Finally, we pushed for broader inclusion across AI and search surfaces — improving recommendation readiness, semantic clarity, and topical alignment. The payoff showed up as presence inside Google AI Overviews, stronger benchmark visibility, and engaged traffic from AI-originating sources including ChatGPT.
The visibility gains didn't stop at the SERP — GA4 shows a matching jump in on-site activity.
That matters: impressions alone are cheap. Here, user acquisition and conversion-signalling activity climbed in step — active users +182%, key events +687.5%.
AI visibility didn't stay an on-screen metric — it began sending real, engaged visitors to the site.
Tracked across the dashboard's full monitoring window (October through June, shown below), AI assistants drove 87 visits from 61 users (38 new) — every AI-traffic metric up from a zero baseline:
Breakdown by AI source:
This is still an emerging channel, not a primary one. But a 13-minute average engagement time says these aren't accidental clicks — AI recommendations are sending visitors who actually stay and read.
| Signal | Current |
|---|---|
| Competitor benchmark rank | #3 |
| Benchmark visibility | 12.4% |
| Benchmark sentiment | 78 |
| AI Search Share of Voice | 2.2% |
| Open Web Share of Voice | 55% |
| Sentiment score | 80% |
The benchmark data shows measurable AI visibility, sentiment, and share-of-voice growth for the brand across AI search surfaces.
The agency reached #3 in an AI visibility benchmark, with 12.4% visibility, 78 sentiment, and 2.2% AI Search Share of Voice. A companion panel shows an 80% sentiment score and 55% Open Web Share of Voice, alongside a +102.3% sentiment improvement and +100.0% Open Web share-of-voice growth.
| Metric | Before | After | Growth |
|---|---|---|---|
| Clicks | 46 | 92 | 2× |
| Impressions | 7.45K | 41.9K | +462% |
Search Console shows a sharp expansion in visibility over the comparison window: impressions grew 462% and clicks doubled. That's a broad-based discovery gain — more surfaces, more queries — not a single-keyword spike. Click-through rate settled at 0.2% (from 0.6%) as reach widened roughly 5.6× — expected when impressions expand far faster than a focused, higher-intent click base.
The strongest gains showed up in on-site behaviour, not just rankings — active users +182% and key events +687.5%, with broader search discovery underneath.
AI systems need unambiguous signals about who a business is, what it does, and when to recommend it. That entity foundation is what makes a brand quotable.
The real proof isn't AI Overview presence on its own — it's AI visibility backed by GA4 growth (+182% active users) and engaged traffic from AI assistants that stays 13+ minutes.
Impressions jumped from 7.45K to 41.9K and clicks doubled — a broad visibility expansion across many queries, not a single-keyword story.
Trusted by businesses already showing up in AI search.
All six clients began with this exact audit. Documented outcomes inside the case study library.
